diplomacy of deeds
Sunday, December 20th 2015
There’s an abundant historical literature on Public Diplomacy, and a July 24, 2015, report published by the Legatum Institute, “Counter Propaganda: Cases from US Public Diplomacy and Beyond,” provides a crisp historical review. The author is Professor Nicholas Cull of the University of Southern California, well known as the author of the magisterial The Cold War and the United States Information Agency 1945-1989 (Cambridge University Press, 2008). For Public Diplomacy, propaganda, and counter-propaganda, the report includes principles, case studies, historical lessons learned, and recommendations in only 12 pages of text.
Professor Cull’s review of propaganda through the 1930s is full of cautionary examples, well explains the word’s negative associations, and summarizes the post-World War I debate to define what is licit and illicit. The compact section on World War II and the longer portion on the Cold War are full of instructive examples – too many forgotten – that still echo in America’s approach to Public Diplomacy.Read More
Friday, November 20th 2015
Public Diplomacy officers who have dealt with armed forces counterparts learn of their focus on strategic communications (STRATCOM), communications strategy (COMMSTRAT), communications synchronization, communication through action, and the “say-do gap.” Army Lieutenant Colonel David Hylton, a public affairs officer, usefully reviewed these concepts in an article, “Commanders and Communication” in the September-October, 2015, issue of Military Review.
- Strategic communication (STRATCOM) was the first term adopted by the government (popularized following 9/11) that attempted to provide a working definition for synchronized strategic-level activities aimed at communicating a unified message supporting strategic objectives.
- STRATCOM was initially viewed as the guiding force behind alignment of the diplomatic, informational, military, and economic instruments of national power to achieve national goals and objectives—a complex and daunting undertaking.