The role of public diplomacy in statecraft; professional ethics; organizational principles; arguments for using public diplomacy

PDC: New Members Welcome

The Public Diplomacy Council has taken on some outstanding new members over the last few months. As the national organization dedicated to the advancement of the public diplomacy profession, we believe that effective public diplomacy is indispensable to successful national security. For that reason, the Council promotes improved professional practice, academic study of the field,…

The Hard Case for Soft Power: Four D.C. Roundtables Reflect Challenges and Impact

What is U.S. “soft power” in a digital world? A key facet is the ability to form international friendships, person-to-person and organization-to-organization, in the 21st century. This enhances, in a very human way, “hard power,” the ability to affect militarily the fate of societies and nations around the globe. Here in Washington, soft power advocates…

Public Diplomacy: Truth-Power in a Digital Age

It was October 15. 2015. The Broadcasting Board of Governors, recently renamed the U.S. Agency for Global Media, heard some sound advice about the power of the five taxpayer-funded multimedia networks it leads. “To state the obvious,” guest speaker Adam Clayton Powell III told the Board, “not everything is true, some things are provably false.…