The people involved in carrying out public diplomacy around the world

Soft Power and Hard Targets

Occasionally I co-lead a strategy workshop for State Department practitioners of public diplomacy.  Each participant brings a topic and develops it into a public diplomacy campaign over five days; it’s learning by doing. The hardest thing for our students – both Foreign Service Officers and locally-hired staffers – is to define a clear objective and…

Author, pointing with men watching

USIA Promoting Peaceful Nuclear Energy

As a consequence of President Eisenhower’s historic 1953 UN General Assembly speech, “Atomic Power for Peace’” the world-wide promotion of the peaceful uses of nuclear energy became the young U.S. Information Agency’s first major mission. I had been managing a U.S. Mission-sponsored Atoms-for-Peace exhibition at the Berlin Industrial Fair. It included a huge replica of…