Exchange of persons programs “are a lot like dark matter.” That was Dr. Allan Goodman’s assertion at the “Hard Case for Soft Power” panel discussion at American University. They’re hard to see, but critical to U.S. “soft power.” Goodman and four other speakers filled a large conference room at the SIS on Monday, February 25…
Picture this: You’re navigating a strange landscape, getting to know the local inhabitants, meeting immediate needs while pursuing long-term aims. You must find your way with a mixture of adroit strategy, effective tactics and tact. How to do it? If the landscape were overseas, many readers of this site – professionals in cross-cultural engagement –…
There is a bill pending in the Senate Foreign Relations Committee that would change the governance structure of the U.S. Agency for Global Media. While the bill is not perfect, it provides a necessary level of accountability and oversight that has been missing for the past two years. The bill, S.3654, would vest authorities into…
There is room for optimism that Congress will reject the Administration’s proposed deep cuts to exchanges programs and to public diplomacy in general. However, if you want to defend these programs, now is the time to speak out.
Through our member Sherry Mueller, the Public Diplomacy Council joined major PD advocacy organizations to sponsor “Making the Case for Soft Power” on October 9, where Congressman Don Beyer (D-VA) explained his view of the concept from an unusual angle: as a former businessman and diplomat. Now he represents many of our readers in Congress. Here’s his advice about advocating for exchanges.
Joe B. Johnson consults on government communication and technology after a career in the United States Foreign Service. He is an instructor for the National Foreign Affairs Training Center, where he teaches strategic planning for public diplomacy. Read More