Lebanon’s Virtual Public Diplomacy Cements Connections

By Fidaa AlFakih and Raisa Dukas Traditional public diplomacy practices were upended by the COVID-19 pandemic, at a time when—arguably—outreach and connections were more critical than ever.  As the world retreated to their homes, it was imperative to grasp the adage of “meeting people where they are” by pivoting to virtual engagement.  U.S. Embassy Beirut…

43 Pence Per Day: The Cost Of British Soft Power?

Note: This article was originally released on the USC Center on Public Diplomacy Blog: https://uscpublicdiplomacy.org/blog/43-pence-day-cost-british-soft-power. News broke January 15, 2022 that the UK government is set to freeze the BBC license fee. UK Culture Secretary Nadine Dorries has proposed what amounts to a £285 million yearly reduction in the national broadcaster’s budget. This decision will likely cause significant harm…

Antony Blinken at a podium

A New Season for Public Diplomacy

As Americans struggle to regain our balance from the twin terrors of hyper-partisan infighting and the global Covid pandemic other countries are watching — and drawing conclusions about their future strategic and economic interests.  Looking abroad, President Biden has emphasized rebuilding our global leadership and the advancing American strategic and economic interests through partnerships, a…

woman facing large computer with camera

Making the Most of Talent for Virtual Programming

The value of presentation skill sets in public diplomacy is more important than ever. By Loren Hurst Today’s communications environment has vastly increased the importance of presentation skill sets at all levels. Public diplomacy practitioners compete with infinite content choices, where anyone can get online and produce a blog, podcast, or even a feature film.…

students sitting together in a coffee shop

Amid pandemic decline in study abroad, U.S. remains the top attraction

According to a report released today, the U.S. remains the premier destination for international students, but as expected, overall student numbers fell during the pandemic.  The Institute of International Education’s (IIE) Open Doors, released November 15, reports a total of 914,095 international students studied at American universities in the 2020/21 academic year. That number represents…

Asian woman reading in garden

Engaging Stakeholders in the Virtual Context

Building effective online interaction is all about listening, not technology. By Loren Hurst   Some time ago, I noticed the term “ecosystem” began regularly showing up as a descriptor for business and political concepts. Once a term confined to the natural sciences, today we have industrial ecosystems, policy ecosystems, innovation ecosystems, and many others too…